Archive for February, 2010

Be Creative by Playing Fashion Design Games



Fashion design games are great fun. They are also an entrepreneurial experience. By dreaming up a concept for an eBoutique, and following it through to fruition, you will learn about doing business and have fun at the same time.

Websites like GirlSense enable you to create all the elements of an eBoutique: from the pattern you choose for the wallpaper, right down to the type of flooring. Naturally the clothing line will also be the fruit of your own imagination. When you go about creating your fashion eBoutique, you need to think about how the various elements of your fashion design game fit together so that you project one concept.

Once you come up with a cool fashion design games concept, you probably will want to start with the wallpaper. That’s because it is the first thing that players of online fashion games will see. It’s like the base upon which everything else is built. Think of different real fashion stores you have visited. A beach or surf clothing shop has different wallpaper compared with a store selling smart evening wear. Try and think what wallpaper will look the best with the styles that you are going to create for your online fashion games store. Wallpaper with a palm tree pattern will complement a beach themed eBoutique, and a gentler wallpaper pattern will suit an eBoutique focusing on dresses.

Really go for it! You might have some real creative ideas for online fashion games, but feel that other girls won’t like them, and so instead settle on a less creative backup option. My advice to you: go for it! Be as creative as you like, because then you will be true to yourself. That’s the great thing about fashion designing games. It’s all about the creativity. And you’ll be surprised. There will always be someone out there who will be interested in your eBoutique. And who knows, maybe fashion scouts will be looking at your eBoutique, and will want to use your idea to create a real fashion brand! Wouldn’t that be exciting?!

Don’t forget to check out the other eBoutiques at GirlSense for inspiration. Celebrity online fashion games will give you ideas and show you how to create a professional looking eBoutique. Also look at the fashion design games created by girls just like you. This will help you to get fresh ideas for your eBoutique, as well as to learn what other girls like.

Celebrities for Luxury Brands’ 09 Ad Campaign



In the period of economic downturn, how various of luxury brands grab customers’ eyes? That must be a big topic in the new season. In fact, they tend to invite celebrities to express their luxury PR and show attraction of their products. The following fabulous ads exposed in fashion magzines and showwindows are absolutely the great motivity to capture your attention and tempt your purses.

Marion Cotillard | Christian Dior



French actress Marion Cotillard with Dior’s iconic luxury ‘Lady Dior’ handbags. She features mysterious appearance which perfectly fit the distinctive Lady Dior.

David & Victoria Beckham | Emporio Armani



Shoted by Mert Alas and Marcus Piggott, the ad is the couple’s first shoot for the luxury company.

Sigrid Algren | Stella McCartney



In Stella McCartney Fall/Winter Ad Campaign, Sigrid Algren appeared like a little girl in garden city. It seems that the fallow deer of Disney become the model in the menu. I guess that that may have some relationship with the environmentalism that the brand hold more or less.

Christy Turlington | YSL



Following the steps of Claudia Schiffer, Christy Turlington became the cover model of Yves Saint Laurent new collection.

Emma Watson | Burberry



Thanks to the film Harry Baud, Emma successfully established in fashion industry. It is not a surprise that she presented for Burberry Fall/Winter Collection.

Gisele Bundchen | Loewe



Gisele Bundchen, the one who are always on the top rank of super model presented for Loewe Fall/Winter 09 collection.

Madonna | Louis Vuitton



Following the success of Louis Vuitton’s Spring/Summer 2009 fashion campaign starring Madonna and photographed by Steven Meisel, Artistic Director Marc Jacobs was keen to repeat the experience for Fall/Winter. She wears great rabbit heargear with iconic Louis Vuitton Monogram Canvas Irene.

Scarlett Johansson | Brigitte Bardot



Scarlett Johansson appeared in the ads cover of Spainish brand Mango, featuring the style of sexy French idol Brigitte Bardot.

Bonnie Cashin, Pioneer Founder of Coach



Being a transplanted New Yorker as well as a dedicated follower of fashion, I have watched with great interest the resurgence of this company over the past ten years. Coach, whose design creations include handbags, footwear and accessories, has become increasingly popular across all demographics. As is usually the case, the story of the founder can serve as an inspiration to us all.

Coach had its formal beginnings more than fifty years ago in a small Manhattan loft. However, the story really begins in Fresno California in 1908 with the birth of Bonnie Cashin. Even at an early age Bonnie worked with her mother, who was a local dressmaker, and it was here that she was to learn much of the skill set that was to hold her in good stead in her later years. Interestingly enough, she had no formal training in clothing design.

After designing costumes for chorus girls in the Los Angeles area in the 1920′s and early 30′s, Bonnie moved to Manhattan in 1933 and began to extend her reputation by designing for the in-house dance line of the Roxy Theater.

Cashin returned to California in the mid-40′s and spent nearly a decade designing costumes for 20th Century Fox. She was extremely productive in this timeframe, designing costumes for over sixty movie productions including Laura, Anna and the King of Siam and A Tree Grows in Brooklyn. She continued to design on the side and won the prestigous Neiman Marcus and Coty Fashion Critic’s awards for the first display offering of her own designs. She became increasingly unhappy with her manufacturer’s control over her creativity during this period and in 1962 she teamed with Miles and Lillian Cahn to launch Coach, a women’s handbag and accessories design firm. This showed an enormous amount of self confidence as women executives in the fashion industry were virtually unheard of.

The newly formed company was a family run workshop that employed six artisans to design a collection of high-quality leathergoods(such as handbags) using skills passed down from generation to generation. It wasn’t long before discerning consumers discovered and began to seek out the unique design and high quality of workmanship found in the companies initial product, the handbag.

As is usually the case, there is an interesting story behind the first creations of the company. Cashin, a baseball fan, got her first handbag design inspiration from, of all things, a baseball glove. She was interested in the way the glove aged, becoming more supple with time, and was fascinated by the distinctive markings that were part of the leather.

Taking this idea, she refined it by making the leather softer and stronger and ended up with the first Coach handbag. Since that time, innovations in leather finishes, new grains and colors and modern materials all played a part in the development of the highly popular and widely acclaimed Coach product lines of handbags, footwear and accessory creations.

Cashin was a visionary in women’s clothing design, most particularly sportswear. But perhaps her most important contribution to the fashion industry was her breaking of the “glass ceiling”, which kept women from positions of leadership in the industry. She serves as a strong inspiration to many who have followed and the new breed of fashion designer has its roots with the Coach founder.

With the death of Cashin in 2000, Coach entered a period of transition while maintaining the quality standards that made the company successful. Coach is now considered a leading light on the landscape of American design and is the legacy of its strong and inspirational founder.